Kylie Jenner says daughter Stormi launching a ‘little secret brand’ soon
- "She's actually launching a little secret brand soon," Kylie Jenner said in a video
- "We've been working on awhile but finally it's the pedal to the medal," Kylie said
- The statement came ahead of the scheduled relaunch of Kylie Cosmetics
Stormi, Kylie Jenner’s daughter who is just three years old, may have her first brand soon, even before she hits kindergarten. Yes, you heard it right. Kylie Jenner, who became a billionaire by the age of 21 owing to her beauty brand ‘Kylie Cosmestics’, said her three-year-old daughter is “launching a little secret brand soon.”
In a new video from “Inside Kylie Cosmetics,” a multi-part YouTube series, Kylie and her mother Kris Jenner talk about the long line of entrepreneurial women in their family and the role models that Stormi can look up to.
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Kylie said, “You are a product of who you surround yourself with and your family, and my sisters and my mom have been huge influences to me and I feel really shaped me into who I am.” Jenner said in the video.
“Stormi has such strong women and men in her life, but she has a lot of strong women to look up to,” she said.
In the footage, Stormi is seen at the headquarters of Kylie Cosmetics. Stormi has a small pink and white table set, which Kylie called her daughter’s “own office where she gets all her business done.”
“She’s actually launching a little secret brand soon that we’ve been working on awhile but finally it’s the pedal to the medal,” Kylie further said in the video.
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The video came ahead of the scheduled relaunch of Kylie Cosmetics, which is undergoing an overhaul with new packaging, vegan formulas and a website refresh.
According to CNN, 23-year-old Kylie Jenner had filed for multiple trademarks under the name ‘Kylie Baby’, which included products like strollers, diaper bags, and beauty products like creams and nail polish.
Previously, Jenner released a Stormi eye shadow palette in a video, calling it an early “collab”. The 23-year-old in the video recalled asking Stormi’s opinion on the packaging color (purple) and motif (butterflies), CNN reported.
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