Home > Entertainment > Now wear an H&M sari designed by Sabyasachi Mukherjee
opoyicentral
Opoyi Buzz

3 years ago .New Delhi, Delhi, India

Now wear an H&M sari designed by Sabyasachi Mukherjee

  • The announcement was firts planned for April 16, 2020
  • However, the pandemic postponed the new launch 
  • The collection now goes live on August 12, across 11 H&M stores in India and in select stores in 17 other countries, including the US, Britain and Japan.

Written by:Nivedita
Published: August 09, 2021 08:58:20 New Delhi, Delhi, India

Designer Sabyasachi Mukherjee has collaborated with high street brand H&M for a sari line. The association was first scheduled for April 16, 2020, but COVID-19 pushed the announcement of going live.

Also Read: National Handloom Day 2021: History, significance and other details

“The delay was disappointing because I had told myself when the brand turns 20, I will do a collaboration and take it to a large audience,”  the designer told  The Hindu Weekend.

The collection has been titled ‘Wanderlust’ and will go live on August 12, across 11 H&M stores in India and in select stores in 17 other countries, including the US, Britain and Japan.

It will also e-tail on Myntra and 48 international markets on hm.com.

The designer has previously associated with brands like  Asian Paints, French luxury shoemaker Christian Louboutin and American home furnishings chain Pottery Barn.

Also Read: Nora Fatehi steps up her fashion game with a chic chikankari saree

H&M, which has brought out sell-out capsules with global fashion greats such as Karl Lagerfeld, Comme des Garçons, and Versace, had approached him just after he presented his 20th anniversary show in 2019, reports The Hindu.

Related Articles

ADVERTISEMENT

© Copyright 2023 Opoyi Private Limited. All rights reserved