Elon Musk, the flamboyant creator and CEO of Tesla Motors,
is arguably more known for his witty tweets and caustic retorts. He is renowned
for enjoying a good roast and making digs at competitors and entrepreneurs,
which routinely goes viral.

Tim Cook, the CEO of Apple, was the target this time. Cook
recently announced the launch of a new Apple store in Istanbul through Twitter.

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He tweeted, “Introducing Apple Bağdat Caddesi, our beautiful
new store in Istanbul. We’re glad to be a part of this vibrant community and we
can’t wait to welcome customers to this spectacular new space” along with the
picture of the store.

Musk responded in an apparently sarcastic manner,
“Come see the Apple Cloth.”

Musk’s reply quickly went viral, with more likes, comments,
and retweets than Cook’s initial tweet.

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A user replied, “Good job Elon” while another called it an, “Intense
rivalry”

SpaceX Founder had, ironically, tweeted the response from an
iPhone, as a commenter pointed out.

In India, Apple just released a ‘polishing cloth’ for Rs
1,900. It’s constructed of nonabrasive materials, and despite the fact that the
microfibre cloth has the Apple logo, the judgement is still out on what makes a
cleaning cloth so remarkable that it can be offered for such a high price.

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Apple, which suggests cleaning its gadgets with “soft,
lint-free cloths” and avoiding “abrasive cloths, towels, paper
towels, or similar items,” claims that its Rs 1,900 cloth may do a better
job.

Elon Musk had recently grabbed headlines for ‘awarding’ a
silver medal to Jeff Bezos, Amazon CEO, on Twitter in response to an
inspirational story on Amazon’s journey posted by the latter. Prior to that,
Musk had declared that he’ll be sending a giant statue of the digit ‘2’ to
Bezos in honour of him surpassing the Amazon founder to become the world’s
richest person.