Billionaire Jorg Bucherer, CEO of Swiss Watch Retailer, passed away several months after selling the company to Rolex in August 2023.

On Monday night, Jorg G. Bucherer, the third-generation leader of the Lucerne family company, passed away at the age of 87. Rolex purchased his watch chain and jewelry earlier this summer. The organization responded to questions from media sources by confirming Bucherer’s passing.

After taking over his father’s business in 1977, Mr. Bucherer began to expand, first into Germany and Austria. He earned his name for himself in New York, founded the biggest watch and jewelry store in the world in Paris, acquired properties in the US and the UK, and entered the market for pre-owned luxury watches.

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Cause of death-

As of now, the precise cause of death has not been yet disclosed by his family.

Net worth-

In 2016, Jörg Bucherer’s estimated net worth was $1.75 billion. But in August 2023, Rolex reportedly paid $7 billion to acquire his family’s watch retail business, Bucherer AG. 

Age-

He died at the age of 87.

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Career-

Renowned Swiss businessman and entrepreneur Jörg Bucherer was instrumental in forming the world’s luxury watch and jewelry market. He led the prestigious Bucherer family company in its third generation and turned it into the biggest watch and jewelry retailer in the world.

When Jörg Bucherer succeeded his father, Carl F. Bucherer, as head of the family business in 1977, the Swiss watch industry was severely challenged by the entry of low-cost quartz timepieces from Japan. These obstacles didn’t stop Bucherer from launching a daring expansion plan that would take the business to previously unheard-of heights.

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Under his direction, Bucherer expanded its retail presence in both Europe and the US through several calculated collaborations and acquisitions. He set up flagship locations in well-known cities like New York and Paris, where he displayed an extensive selection of high-end jewelry, writing instruments, and watches.