Tata Motors, announced its Avinya Concept, an expression
of the company’s vision of a pure electric vehicle, based on its third-generation
architecture. Derived from Sanskrit, the name Avinya means ‘innovation’. This
is the first car from Tata Motors which is built on a dedicated EV platform.

According to the company, the concept electric vehicle
(EV) is a great step toward the next generation of EVs by Tata Passenger
Electric Mobility (TPEM).

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Tata Motors has claimed that the new concept will be
easily accessible to a majority of customers of high-volume segments. It added
that Avinya will hit the market by 2025 after the launch of the Curvv e-SUV in
2024. The electric car will be targeted for the global markets also.

The concept EV promises water and dust-proofing
technology, greater structural safety and driver assistance. TPEM, the EV
subsidiary of Tata Motors had announced the launch of Avinya in a series of
tweets over the past few days.

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The electric car concept is in a pre-production stage of
a premium sport utility vehicle (SUV) with an electric powertrain. The car has
a smooth LED strip in the shape of a T that denotes Tata Motors.

“It comes packed with new-age technology, software and Artificial
Intelligence that work in the background to deliver wellness and tranquillity
during transit.” the company said.

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The seats of the concept EV can rotate 360 degrees. Avinya
concept’s battery pack offers a range of 500 km, with the ability to charge in
under 30 minutes. It combines the essence of a premium hatch with the luxuries
and versatility of an SUV and the roominess and functionality of an MPV.

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N Chandrasekaran, Chairman, Tata Sons and Tata Motors
said “we are benchmarking to be amongst the best and have very high aspirations”.
The Avinya concept is the perfect reflection of what the company stands for “a
creation that will not only accelerate the adoption of EVs but also lead this
movement,” he added.