Adult film star Gigi Dior has been
sued by French luxury fashion house Christian Dior Couture for allegedly ‘diluting’
their brand name. Gigi Dior, who is primarily known for adult movies tagged ‘hot
MILFs’, applied to trademark her name in 2021, which was approved in September
this year.

The lawsuit filed by the brand
read, “All goods and services …are opposed, namely: Entertainment
services…personal appearances by a porn star…providing a web site featuring
non-downloadable adult-themed photographs and videos.”

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The fashion house also opposed the
use of the term ‘Dior’ by the adult star, mentioning concerns of
“Priority and likelihood of confusion, dilution by blurring and dilution
by tarnishment.”

In response, the adult star told
Page Six, “This is ridiculous, my name has nothing to do with couture and
the funny part is, what I do usually involves wearing no clothes at all.” She continued, “I trademarked my stage name for entertainment and modelling
purposes”.

Gigi Dior has been given time till
November 17 to present a response against the brand’s appeal in writing,
failing which, her trademark will be overturned.

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Who is Gigi Dior?

Gigi Dior is an American adult
actress who was born in USA between 1982 and 1983. The 39-year-old is also a
social media personality and an OnlyFans star. Dior has kept her personal life away
from the media, including details of her family and her partners.

Dior had previously worked as a
print model and TV star before entering the adult entertainment industry as a
webcam model in early 2021.

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She received her first nomination for Best Diva Cam
Star at the YNOT Cam Awards in 2021. She appeared as a cover model in February
2022 for the magazine The Definition of Love.

According to Biography Daily, Dior
has an estimated net worth of around $300K USD.