Pillow fighting is moving out of the bedroom and into the boxing ring, courtesy of Pillow Fight Championship (PFC). The man who turned everybody’s dream into a reality is Steve Williams. The PFC will be a combat sport and is all set to hold its first live, pay-per-view event in Florida on January 29.

Williams said that the PFC “delivers all the drama of hand-to-hand combat without the gore of mixed martial arts or boxing.”

“It’s not something where you sit there and laugh and feathers are flying,” Williams, CEO of PFC, told Reuters.

“It’s serious. It’s hardcore swinging with specialized pillows.”

“The only difference between our fights and MMA fights is that nobody gets hurt,” he said.

“The fighters don’t like to get hurt, and there’s a lot of people who don’t want to see the blood. They want to see good competition, they just don’t want to see the violence.”

“You can call it an alternative sport, but we think it’s going to have mainstream appeal,” he said.

“Think about how they mixed country music with rap music and brought these diverse audiences together. That’s what we’re doing, and we hope it brings in a different kind of viewer.”

The three-round bouts will be available to view on sports streaming platform FITE.

What is Pillow Fight Championship?

“Pillow Fighting Championship began with an idea to develop a real fighting sport that would appeal to the international family audience by combining the ancient weapon known as a “pillow” with experienced MMA competitors & boxers a strict rules. However, PFC isn’t just about hard-hitting pillow fighting, it’s also about pure entertainment and fun!” the PFC website says in their ‘about’ section.

“PFC has quickly evolved into a very popular sport-based showcase complete with all the strength, stamina and strategic skills of the other more brutal combat sports but with a massive amount of fun!” the website adds.