X, which was formerly known as Twitter is reported outages on Thursday as multiple users failed to access the website as well as the app.

Even Down Detector, which detects if a site or a platform is down or not reported heavy down time for X on Thursday, starting around 1:30 pm ET. It continued to report the down time even 30 minutes after the glitch was initially reported.

According to Down Detector, till 1:30 pm, there were about 33 reports of errors from users of X. However, after that, the number of reports shot up to 1,236, at time of writing this article. The cause of the sudden large number of outages was not immediately clear.

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Twitter’s CTO, Elon Musk recently made the headlines after he hinted that the recognizable blue bird logo of the platform would be changed to an X. Musk said that after his acquisition, marketers have been reluctant to use the site again, which led to his decision. The prospective rebranding tries to address Twitter’s difficulties in luring advertisers and might indicate a new course for the business under Musk’s ownership.

Elon Musk has recognized that advertising revenue has fallen drastically and is now only about half of what it was previously. This led to the suggested change in the Twitter logo. Additionally, Twitter’s cash flow has suffered as a result of decreased income and the weight of its heavy debt load. Musk is thinking about changing the platform’s branding in an effort to revive its attraction to advertisers and maybe enhance its financial performance in light of these financial difficulties.

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The former Twitter logo in front of it’s headquarters in San Francisco was also removed as the company made room for the brand-new X sign.