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3 years ago .Mumbai, Maharashtra, India

Alia Bhatt turns 28: A look at her ventures apart from acting

  • Alia Bhatt launched an apparel brand in November last year
  • Alia turned into investor after she bought some stakes in fashion startup 'Stylecracker' in 2017
  • She has also made some investments in Nykaa

Written by:Anjaly
Published: March 14, 2021 01:39:30 Mumbai, Maharashtra, India

Bollywood actor Alia Bhatt, who continues to impress people with her acting skills, turned 28 on Monday. The star will be next seen in Sanjay Leela Bhansali’s ‘Gangubai Kathiwade’, which is due to release on July 30. Apart from that, the actor is also shooting for her upcoming movie with boyfriend Ranbir Kapoor, ‘Brahmashtra’, which also stars Amitabh Bachchan and is directed by Ayan Mukherjee. 

Also Read | Alia Bhatt’s birthday celebration postponed after boyfriend Ranbir Kapoor tests positive for COVID-19

However, the actor-cum-entrepreneur is not only acing the field of acting and singing. Apart from her acting career, the ‘Highway’ actor has invested and launched many other ventures. 

Let’s have a look at them:

1. Apparel brand Ed-a-mamma

Launched last year in November, Alia’s new clothing brand offers apparel for kids of age group between 6-14 and is ‘vocal for local.’ The 28-year-old said that each cloth is made out of completely natural fabrics and is “fully atmanirbhar.”

2. Stylecracker

Alia bought some stakes in fashion startup ‘Stylecracker’ in 2017 and turned into investors with this step. The startup offer customers personalised fashion boxes curated by celebrity stylists. On turning into a investor, Alia had told The Economic Times, “This has come from heart and not mind.”

3. Nykaa

The 28-year-old made some investments in the e-commerce website Nykaa in 2020, following the footsteps of friend Katrina Kaif. “..the three reasons she (Alia) wanted to invest in Nykaa were because it has Indian roots, it is founded by a woman and Nykaa is proof that the best in India can take on the best in the world,” said Nykaa’s founder and CEO Falguni Nayar, confirming her investment.

4. Eternal Sunshine Productions

Last but not the least, Alia earlier this month announced her own production house, namely, “Eternal Sunshine Productions.” Sharing the news on her social media handles, Alia wrote: “And I am so happy to announce…PRODUCTION!! ☀️ Eternal Sunshine Productions. Let us tell you tales. Happy tales. Warm and fuzzy tales. Real tales. Timeless tales.”

Well, for Alia’s ventures, that’s all (for now), folks!

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