Blackpink’s Lisa tops January individual girl group brand value rankings

Blackpink’s Lisa topped January’s brand reputation list with an index of 38,28,941 and marked a significant boost from her cumulative score in December. The positivity-negativity analysis score stood at 83.08% positive reactions, according to media reports.

The keyword analysis revealed multiple high-ranking keywords that are linked to this month’s list, which was released by The Korean Business Research Institute. These included words like “MONEY” and “LALISA” and “solo song.”

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Blackpink’s Jennie secured the third spot on the list and recorded a brand reputation index of 33,97,512. The 26-year-old marked an increase of 28.55% since December.

According to media reports, the top spots on the list were decided after considering aspects like communication, consumer participation, media coverage and community awareness. 

The data, which was gathered between December 16, 2021 and January 16, 2022, included 579 girl group members.

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Here is a list of the top 30 spots:

1. BLACKPINK’s Lisa

2. aespa’s Winter

3. BLACKPINK’s Jennie

4. aespa’s Karina

5. Girls’ Generation’s Taeyeon

6. Girls’ Generation’s YoonA

7. BLACKPINK’s Jisoo

8. Red Velvet’s Joy

9. aespa’s Giselle

10. Apink’s Son Naeun

11. aespa’s Ningning

12. Red Velvet’s Irene

13. Red Velvet’s Wendy

14. IVE’s Leeseo

15. Girls’ Generation’s Yuri

16. Red Velvet’s Seulgi

17. Girl’s Day’s Hyeri

18. Girls’ Generation’s Hyoyeon

19. DIA’s Somyi

20. MAMAMOO’s Wheein

21. Oh My Girl’s Arin

22. TWICE’s Jeongyeon

23. BLACKPINK’s Rosé

24. EXID’s Hani

25. TWICE’s Mina

26. IVE’s Jang Wonyoung

27. Red Velvet’s Yeri

28. CLC’s and Kep1er’s Choi Yu Jin

29. Girls’ Generation’s Seohyun

30. MOMOLAND’s JooE

Winter, who is a part of aespa, retained her spot on the list and marked a 52% increase in her index since last month. January’s index ended at 34,92,009. Karina also managed to retain her spot on the list.