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3 years ago .Seattle, WA, USA

Jeff Bezos set to hand over the reins of Amazon to Andy Jassy

  • Andy Jassy will succeed Jeff Bezos as Amazon's CEO on July 5
  • He is a firm believer in the company's corporate philosophy of putting customers first
  • But the 53-year-old businessman isn't a clone of Jeff Bezos

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Published: July 03, 2021 03:17:08 Seattle, WA, USA

Andy Jassy, who will succeed Jeff Bezos as Amazon’s CEO on July 5, is a firm believer in the company’s corporate philosophy of putting customers first, moving fast, and being frugal. He has the same competitive spirit as his soon-to-be-former boss and distrusts common knowledge.

But the 53-year-old businessman isn’t a clone of Jeff Bezos. He has a powerful antenna for subordinates’ hyperbole and is known for asking probing questions that get to the heart of the problem. At the same time, he is unpretentious and quickly makes friends with coworkers. Furthermore, unlike Bezos, Jassy has long engaged with society outside of Amazon’s gates, as seen by his unequivocal declaration that Black lives matter in a keynote address at Amazon.

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Bezos isn’t going away altogether. He’ll continue to serve as executive chairman of Amazon’s board of directors and will be involved in the company’s future initiatives. However, Bezos’ choice to take a suborbital space journey with his rocket business only weeks after handing over leadership shows he won’t be continually second-guessing Jassy, a subordinate he’s long-trusted to run his own shop.

According to interviews with current and past coworkers, partners, and rivals, he’ll pursue new possibilities with the same zeal as Bezos. Jennifer Cast, who hired Jassy at Amazon in 1997, stated, “He will be just as ambitious and bold as Jeff has been, if not more so.”

It’s up to Jassy to keep Amazon’s track record of innovation going, which includes everything from cloud computing and smart speakers to highly automated warehouses that enable one-day shipping. He’ll determine Amazon’s response to authorities across the world who are looking into whether major internet corporations in the United States have grown too dominant.

Also Read |  Jeff Bezos to step down as Amazon CEO on July 5

And he’ll have to follow through on Bezos’ recent vow that the firm will treat employees better, a pronouncement that comes after a year of upheaval in the company’s warehouses and, on rare occasions, at its Seattle headquarters. The firm revised its leadership principles only days before Jassy’s ascent, asking managers to lead with empathy and consider employee and social welfare when making choices.

It’s unclear what Jassy would do differently as CEO, and he’s been silent about his objectives in public apart from praising Amazon’s penchant for creativity and huge bets. 

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