“With the celebrations of Martin Luther King Day, celebrated on the third Monday of every January every year, the NBA did not shy away from paying their homage to civil rights activist of US. With the rising injustice against the non-white community of America, NBA has been the flag bearer of racial equality and justice. NBA shared on Twitter a heartfelt 30-second video honouring the contribution of Martin Luther King Jr. The wrote “Our league, the values and teachings of Martin Luther King, Jr, are inextricably linked. Today we will pay respect to the life and legacy of MLK through stories of unity, togetherness and equality.” u00a0. The teams participating in the tournament have also tweeted their own messages about MLK, which NBA retweeted. Teams like Golden State Warriors, Brooklyn Nets, New Orleans Pelicans, Detroit Pistons and LA Lakers have demonstrated immense support and tried to reach out to as many people as possible to join their celebrations of MLK day.u00a0. LA Lakers posted a minute-long video with most of their players giving short messages of hope and also changed the profile picture which says “MLK DAY” on a black silhouette. u00a0. In an unusual move, the official Twitter handle of the NBA also changed its bio and put in #MLKDay and pinned their video to ensure maximum outreach to people about the great work of Martin Luther King Jr. u00a0. #NBA #MartinLutherKing #MLKu00a0.”