Tesla founder and
CEO Elon Musk has his whacky ways of hogging the headlines every now and then. And in another recent peculiar act, Musk named himself ‘Technoking of Tesla’, the company disclosed. Additionally, Tesla’s chief financial officer Zach Kirkhorn was also given a title, the ‘Master of Coin’.

Whether it be fluctuating company stocks on his whim, or leaving the world perplexed with bizarre tweets, Musk certainly defies the definition of a typical CEO. And this latest sobriquet proves it. 

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The company, however, said that the new titles will not change their previous course of duties and both, Elon and Zach, will maintain their respective positions as Chief
Executive Officer and Chief Financial Officer.

“Elon and Zach will also maintain their respective positions as Chief Executive Officer and Chief Financial Officer,” said Tesla in a filing with the Securities and Exchange Commission (SEC).

The new titles are effective immediately.

An unconventional entrepreneur Musk, with net worth now estimated at more than $180 billion, has had frequent conflicts
with regulators at the SEC and is not shy about tweeting them on social media, where he has more than 40 million followers.

Also Read: Jeff Bezos reclaims world’s richest man title as Elon Musk loses over $15 billion

The SEC in 2018 charged Musk with fraud and imposed a $20 million fine on him with an official demand that he
steps down as Tesla chairman after he tweeted out a plan to take the company
private.

Meanwhile, Tesla on Thursday agreed to partnership with a nickel mine in New Caledonia on Thursday, as per media reports after the company expressed concerns over nickel shortage.

New Caledonia is known to be the fourth-largest producer of nickel in the world.