Blackpink’s Lisa topped January’s brand reputation list with an index of 38,28,941 and marked a significant boost from her cumulative score in December. The positivity-negativity analysis score stood at 83.08% positive reactions, according to media reports.
The keyword analysis revealed multiple high-ranking keywords that are linked to this month’s list, which was released by The Korean Business Research Institute. These included words like “MONEY” and “LALISA” and “solo song.”
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Blackpink’s Jennie secured the third spot on the list and recorded a brand reputation index of 33,97,512. The 26-year-old marked an increase of 28.55% since December.
According to media reports, the top spots on the list were decided after considering aspects like communication, consumer participation, media coverage and community awareness.
The data, which was gathered between December 16, 2021 and January 16, 2022, included 579 girl group members.
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Here is a list of the top 30 spots:
1. BLACKPINK’s Lisa
2. aespa’s Winter
3. BLACKPINK’s Jennie
4. aespa’s Karina
5. Girls’ Generation’s Taeyeon
6. Girls’ Generation’s YoonA
7. BLACKPINK’s Jisoo
8. Red Velvet’s Joy
9. aespa’s Giselle
10. Apink’s Son Naeun
11. aespa’s Ningning
12. Red Velvet’s Irene
13. Red Velvet’s Wendy
14. IVE’s Leeseo
15. Girls’ Generation’s Yuri
16. Red Velvet’s Seulgi
17. Girl’s Day’s Hyeri
18. Girls’ Generation’s Hyoyeon
19. DIA’s Somyi
20. MAMAMOO’s Wheein
21. Oh My Girl’s Arin
22. TWICE’s Jeongyeon
23. BLACKPINK’s Rosé
24. EXID’s Hani
25. TWICE’s Mina
26. IVE’s Jang Wonyoung
27. Red Velvet’s Yeri
28. CLC’s and Kep1er’s Choi Yu Jin
29. Girls’ Generation’s Seohyun
30. MOMOLAND’s JooE
Winter, who is a part of aespa, retained her spot on the list and marked a 52% increase in her index since last month. January’s index ended at 34,92,009. Karina also managed to retain her spot on the list.
