South Korean boy band BTS‘ Park Jimin created a record by topping Korean Business Research Institute’s brand reputation rankings for individual boy group members for 33 consecutive months. The 25-year-old recorded a brand reputation index of 4,856,577 in August. 

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The Korean Business Research Institute released its brand reputation rankings for individual boy group members. The rankings were determined through an analysis of the consumer participation, media coverage, communication and community awareness indexes of 632 boy group members. The data was collected from August 18 to September 18.

Jimin’s positivity-negativity analysis also revealed a score of 72.73%.  High-ranking phrases in his keyword analysis included “ARMY,” “live,” and “Filter,” while his highest-ranking related terms included “communicate,” “moved,” and “thankful.”

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Jimin made his BTS debut on June 13 in 2013. As a vocalist he has delivered several hits like “Lie”, “Serendipity” and “Filter”. In May 2019, he became the first BTS member to have a solo music video achieve 100 million views on YouTube with “Serendipity”. In March 2021, Jinmin’s “Filter” became BTS’ 15th song to spend a full year on Billboard’s World Digital Song Sales chart.

ASTRO’s Cha Eun Woo was placed  second in the rankings this month with a brand reputation index of 3,826,592.

BTS’s V rose to third place with a brand reputation index of 3,223,834. Jungkook and Jin rounded out the top five for September at fourth and fifth places respectively.

Check out the top 30 for this month below:

BTS’s Jimin

ASTRO’s Cha Eun Woo

BTS’s V

BTS’s Jungkook

BTS’s Jin

NCT’s Taeyong

NCT’s Doyoung

BTS’ Suga

BTS’s RM

SHINee’s Key

BIGBANG’s G-Dragon

THE BOYZ’s Juyeon

NCT’s Lucas

BTS’s J-Hope

JYJ’s Kim Junsu

THE BOYZ’s Hyunjae

2PM’s Junho

WINNER’s Song Mino

NCT’s Mark

JYJ’s Kim Jaejoong

Highlight’s Yang Yoseob

WINNER’s Kang Seung Yoon

SHINee’s Jonghyun

THE BOYZ’s Younghoon

THE BOYZ’s Sunwoo

THE BOYZ’s Q

TXT’s Soobin

THE BOYZ’s Sangyeon

SHINee’s Minho

Highlight’s Lee Gikwang