Shocking news broke on the internet on April 9 that American pawnbroker and media personality Leslie Gold has died. Is it true? Everyone asked the same question after getting the news as there was no previous instinct of Les Gold’s death. Leslie Gold is a businessman, pawnbroker, author, and reality television personality.

Is Les Gold dead?

Now, the question “Is Les Gold still alive?” needs to be addressed

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Yes, Gold is indeed alive and well. Despite the rumors, there is no evidence available to suggest that Les Gold has died or is unwell. Gold is living with his family members. There has been no credible report that Pawnbroker Lee Gold has died. Lee Gold has, however, retired from the pawnbroker business.

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Les Gold is best known as the founder of American Jewelry and Loan, a pawn shop in Detroit, Michigan. He was born on June 20, 1950, in Detroit, Michigan. He grew up in Oak Park, Michigan.

At the age of 7, Gold started working at his father’s pawnshop. In 1978, he opened his pawnshop, American Jewelry.

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In 2010, the pawnshop was featured in the truTV’s reality show “Hardcore Pawn.” The show followed Les Gold, his family members, and his employees as they dealt with customers and their items at the pawnshop.

Gold has also authored a book titled “For What It’s Worth: Business Wisdom from a Pawnbroker,” which was published in 2013.

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Gold is married to Lilli Gold since 1975. The couple has two children, Ashley and Seth.

He is actively involved in charity and has supported various charitable organizations throughout his career. His contributions to the pawnbroking industry and his charitable work have made a positive impact on several people’s lives.

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His pawnshop, American Jewelry and Laon is still in business as of 2023. It is a popular destination for customers looking to pawn or sell items. The family is still involved in the day-to-day operation of the business.