Félix Lengyel, a Canadian streamer who goes by the name xQc, on Friday announced that he joining Twitch’s rival platform Kick.

The streamer is, as per his agent Ryan Morrison, singing a roughly $70 million contract, with incentives that could push the total to about $100 million.

Who owns Kick?

The ownership of Kick is currently unconfirmed, but signs point to crypto gambling site Stake.com backing the project.

In this article, we delve into the possible ownership of Kick and explore the roles played by Ed Craven, Adin Ross, and Tyler ‘Trainwreck’ Niknam in the platform’s growth.

Also Read: xQc joins Kick: All about streaming deal, net worth, girlfriend Fran, real name and other details

Ed Craven and Stake.com’s Potential Backing:

Ed Craven, also known as Eddie, is an Australian billionaire and the co-founder of Kick. He gained popularity through his involvement in the online crypto-gambling casino Stake.com, which has made him one of the country’s youngest billionaires.

Although Stake.com has not officially confirmed its ownership of Kick, job listings posted by Australia-based start-up Easygo, which state that Kick is a venture created by the founders of Easygo and Stake.com, suggest a connection. Stake.com was also a major sponsor of Trainwreck on Twitch before being banned from the platform.

Adin Ross and Controversies:

Adin Ross, a prominent streamer, has joined Kick and garnered attention within the streaming community. However, Ross has faced criticism for his controversial statements and actions. Dream, a Minecraft streamer, recently expressed his concerns about Ross hindering Kick’s growth.

Dream suggested that Ross’s controversial behavior is the reason why Kick is not as popular as its competitors. Ross has been involved in several controversies, including making threats towards the LGBTQ+ community and platforming individuals associated with white supremacy. Despite the controversies, Ross remains a significant streamer on the Kick platform.

Tyler ‘Trainwreck’ Niknam’s Influence:

Tyler ‘Trainwreck’ Niknam, an established streamer, has backed Kick and played a crucial role in its growth. His association with the platform has attracted attention and contributed to its success. Kick markets itself as a creator-friendly platform, offering lucrative revenue splits and favorable policies.

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The 95-5 subscription split, no deductibles on donations, and features such as a flat rate for hourly streams have attracted creators to the platform. Trainwreck’s involvement and the promise of better revenue opportunities have enticed streamers to explore Kick as an alternative to Twitch.