The case of Madeleine McCann, the British girl, who went missing in 2007 when she was just three, is back in the headlines after a Polish woman, Julia Wandelt, has claimed that she is her.

21-year-old Wandelt, who also goes by Julia Faustyna and Julia Wendell, has created an Instagram account called iammadeleinemccann, where she has shared videos and pictures which compared her to the missing McCann. Taking advantage of this newfound attention on McCann, an e-commerce website is now attempting to use this public attention to sell some pretty tone-deaf McCann merchandise ahead of Mother’s Day on March 19.

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The website is called CafePress and it has been selling these items which it has described as the “perfect gift.” One of the items is a child-sized t-shirt with McCann’s parents Gerry and Kate’s names on it, along with the line, “Responsible parents don’t leave children alone while they go out for dinner!” Currently, it is on sale for $16.

The website also sells ceramic mugs with words or phrases on them that read, “My name is Madeleine and I live with my parents.” One description of the mugs reads “Our unique ceramic mugs will soon be your new favorite way to consume hot or cold beverages.” According to Daily Star, the company is also offering to print these words on other clothing items, including T-shirts, jumpers, and maternity outfits.

Also Read | Madeleine McCann case ‘likely to be shut down’ by UK police

This is not the first time when CafePress has made negative headlines for advertising tasteless McCann merchandise. Previously, it sold T-shirts bearing the slogan, “Maddie resides in my basement,” on the website in 2017. However, it was taken down due to the backlash, according to Magazine Promarketing.