In the logo, her famous red hair was changed to gray.
“Because a [star] is a [star] regardless of hair colour. #LisaLaFlamme #NewProfilePic,” Wendy’s Canada tweeted on Sunday.
On August 15, LaFlamme, a 35-year veteran of CTV Canada, posted a video discussing her dismissal.
“On June 29, I was informed that Bell Media made a ‘business decision’ to end my contract, bringing to a sudden close to my long career with CTV News,” she said in a video she posted on Twitter.
“I was blindsided and was still shocked and saddened by Bell Media’s decision,” she added.
In her video, LaFlamme expresses gratitude to the audience while recalling some of her career’s high points in journalism.
She claimed that it “was not my choice” to leave the network.
The Globe and Mail stated that LaFlamme was fired for failing to colour her hair and allowing it to turn gray, citing an unnamed CTV employee.
Also read: Why did Wendy’s Canada logo go gray?
Who is Lisa Flamme?
LaFlamme was born to David and Kathleen LaFlamme in Kitchener, Ontario, Canada. She attended St. Mary’s High School after graduating from the University of Ottawa.
At CTV’s Kitchener station CKCO, LaFlamme began her career in 1989 as a copywriter and script assistant. She switched jobs and started working as an anchor in 1997. His prior employment includes parliamentary reporting, co-hosting Canada AM from 2001 to 2003, and reporting for CTV NEWSNET (now CTV News Channel).
She formerly served as CTV National News’ main anchor and senior editor. On September 5, 2011, she succeeded Lloyd Robertson in this position. LaFlamme has previously worked for CTV National News as an international affairs correspondent and fill-in host. Due to a “business decision” to move the programme in a “different direction,” CTV announced in August 2022 that it was terminating her contract.