South-Korea tech giant Samsung on Thursday launched the Galaxy S21 series, Galaxy Buds Pro TWS wireless earbuds and Galaxy SmartTag Bluetooth tracker in a virtual event. Called as the ‘Galaxy Unpack’ event 2020, the launch was live on Samsung’s website, YouTube channel and newsroom.

Along with the 5G support and triple cameras to match it’s competitors, Samsung launched the Galaxy S21 in four colours and it’s variant S21+ in three. The phones can be compared right from their display size – S21 has a 6.2-inch display and S21+ offers a 6.7-inch display. Packed with an adaptive displays and smart screens, the phones can go up to a 120 Hz refresh rate. However, the South Korean company introduced the camera – Contour Cut – as a feature the customer would drool over. With a complete metal frame, the device can also be available in an all new Phantom Violet colour.

The technology will allow live camera previews from all the phone’s lenses in real-time and the users will be able to see how footage will look before they switch lenses mid-video. The portrait mode on S21 series will now include virtual studio lighting and AI background effects. These features will also work for selfies. Both variants have a similar camera: 64MP telephoto, 12MP ultra-wide camera and 12MP wide angle camera. Both phones now support 8K video resolution as well. 

The Galaxy S21 Ultra is biggest of the three variants launched- a 6.8-inch Infinity-O display with a 515ppi pixel density being some key specs. The Galaxy S21 Ultra’s display also supports the Galaxy Note series’ S Pen.

Along with the phone series, Samsung also launched the much-awaited Galaxy Buds Pro and the Galaxy SmartTag Bluetooth tracker. The buds come with an 11-millimeter woofer and a 6.5-millimeter tweeter. They also bring ANC, which is claimed to reduce the background noise by up to 99%.

The Galaxy S21 will start at $799.99 and the Galaxy S21+ starts at $999.99. The Galaxy S21 Ultra starts at $1,199.99. All phones are now available for preorder and will be released on January 29.